Souharda Mukherjee

Background

About Souharda Mukherjee

Senior Product Designer | UX Strategist | Building Human-Centered Digital Products Across GovTech, Hospitality & Lifestyle Sectors | Design Systems Expert With 10+ years of experience, I specialize in designing intuitive, scalable digital experiences that serve real users. I’ve worked across high-stakes environments from → Public government sector platforms used by millions → Hotel & lifestyle brands focused on seamless digital engagement → B2B SaaS products requiring functional elegance at scale → iGaming and entertainment platforms driving user retention and revenue From UX strategy to design systems, I partner with teams to turn complexity into clarity — and interfaces into growth engines. Highlights of My Work & Impact: Rebuilt SEC’s entire design system from scratch across web and app — replaced a broken legacy setup with a scalable, intuitive system that reduced design-dev handoff bugs by 40%, cut onboarding time for new designers by 50%, and accelerated delivery across 15+ product teams. Redesigned the digital presence of a leading Saudi hospitality brand with multiple sub-entities (starting with Taiba) — led design explorations and helped establish a scalable design system, resulting in a seamless multi-brand user experience and a 25% uplift in direct bookings within 3 months. Designed a lifestyle-focused matrimony app from the ground up for an early-stage startup — the product’s clean UX, intuitive flows, and emotionally resonant UI contributed to strong user engagement and ultimately supported a successful acquisition valued at ₹20 Cr (AED ~9Mil). Led UX audits and built cross-platform design systems for enterprise clients — improved team velocity, reduced UI/UX debt, and cut development overhead by 30% across multiple products. I Collaborate With: Digital agencies scaling GovTech or citizen-facing platforms Hospitality startups building next-gen guest experiences Lifestyle & wellness brands launching or refining their digital presence Founders needing a strategic UX partner to turn vision into product Core Strengths: UX Strategy & Product Thinking Usability Optimization & UX Audits Design Systems & Scalable UI Libraries Agile Product Collaboration (PMs, Devs, Stakeholders) Currently Based in Dubai – Working Remotely & Onsite Across MENA & SEA If you're building something purposeful and need a designer who gets both users and business — let’s connect. mukherjee.souharda@gmail.com