Spencer Lee

Background

About Spencer Lee

People consume great products because they are relevant to them at that moment. Do you have a long term strategy to keep your customers consuming and engaged with your brand? With 30 years of experience in the commercial and consumer products market place, my expertise focuses on analyzing, developing and managing market channels for new or existing product and services. In today’s crowded marketplace, defining your products purpose, research and an executable go-to- market plan are key elements that must be reflective of your company’s core competency. Management Skills: Strategic planning, forecasting, distribution and sales management, P&L management, new business development, product development, integrated marketing strategies including brand development, integrated search engine marketing, communications, public relations. Skills / Management Experience: COO level strategic planning and implementation of organization business plans Capital funding experience - seed, start-up, series A, capital and financial planning Strategic marketing analysis and planning International brand management New product development experience hard lines, SW and mobile application SW Government regulation experience including military contracts, EPA, DOE, FDA and state regulatory agencies P&L responsibility Public relations client management International product development and supply chain management Crisis and contingency management planning and implementation Channel expertise includes: Medical Device, Health Care, Energy Conservation, Consumer Electronics, Luxury, Sporting Goods, Marine, Hardware, E Commerce, Mass Merchants, Food, Drug, TV and Specialty Markets.