Srinath Jayachandran

Background

About Srinath Jayachandran

Empathetic and analytical business professional with over 12 years of combined experience in full-cycle product management encompassing product strategy, product design, product marketing, product engineering, and sales support across the Information Technology, Banking, Logistics, Professional Services, and Energy industries. I bring a unique blend of skills from having led multiple business functions and managed end-to-end product lifecycles across diverse sectors. My expertise lies in driving product innovation, optimizing and automating sales processes, and delivering customer-centric solutions that align with market demands and business objectives. Proficient in all aspects of the Software Delivery Life Cycle (SDLC), I have successfully managed distributed software product development teams, ensuring excellence in software product delivery and surpassing customer expectations through enhanced support capabilities and efficiencies. My marketing acumen is equally robust, encompassing market research, data analysis, and deep customer insight generation. I specialize in developing and executing marketing strategies that drive product growth, including targeted digital marketing and integrated multicultural marketing campaigns. Currently, I focus on product lifecycle management and customer acquisition strategies for the US and Canadian markets at Just Energy, where I have successfully launched innovative new residential products that have driven substantial sales growth and market penetration. Outside of my professional career, I am an avid sports enthusiast, a dedicated motorhead, and an ardent animal lover. Furthermore, I am passionate about learning new technologies, innovations in product management, cooking, and exploring diverse cultures through travel.