Stefano Fenini

Background

About Stefano Fenini

Over 10 years of management experience in the Digital area, gained working with big companies and SMEs in different industries (Food & Beverage, Pharma, Consumer Electronics, Automotive, Chemistry and Biotechnology (Genetics)). Started as a Developer, grown as Team Leader and Project Manager, until assumed managing responsibility for Digital Transformation and Digital Marketing projects, supporting companies in digitizing processes, renewing systems and developing the business thanks to digital, with an eye on P&L. Main focus areas are- Marketing: Analysis and positioning, brand awareness, brand reputation, Re / Branding- Communication: Data management, sentiment analysis through web and social, Programmatic, Proximity MKT, CSR, SEM- Web & APP: Design, prototyping and development platforms focused on UX and SEO- Digital sales: Identify best solution for x-commerce (e-commerce, m-commerce, social-commerce, marketplace), omnichannel strategies and sales force support tools (digital catalog, app orders, videos, etc.)- Customer Relationship Management: Creation / Optimization of CRM systems, analytics, data clustering, prediction, loyalty strategies. Authoritative leader, able to coordinate both vertical and horizontal teams. Oriented to create a team and bring out the best in each other. Inspired by the vision, attracted by challenges, ready to seize opportunities for growth and learning. Guided by the values of respect, trust and integrity. Skills- Analisys “AS IS” / “TO BE”, Design of Digital Strategy - Scouting of innovative solutions and strategic partner - Negotation with CxO and Managers - Project Management, Coordination of tech and creative teams - Creating High Performance Teams - Budget management. Profit & Loss.