Steve Perry

Background

About Steve Perry

Steve Perry is and accomplished designer, mentor, and leader of creative teams. He has an in-depth understanding of the unique challenges that brands face, and a proven record of helping them meet those challenges head-on. As Creative Director at Philadelphia-based Bailey Brand Consulting, Steve is focused on helping clients make their brands matter. His passion for crafting strategic, intelligent, innovative and well-executed creative has helped brands make real and lasting connections with their customers. Steve has collaborated with an impressive array of clients across diverse industries, ranging from startups to Fortune 500 companies and includes the likes of Johnson & Johnson, GS1, Cornerstone Building Brands, Crown Holdings, DG Yuengling & Son and Twinings USA to name just a few. His work has been featured in prestigious publications including PRINT, HOW, Graphic Design USA and Communication Arts magazines, and has received scores of regional and national awards, including the London International Advertising Gold Award, Fraser Paper Design Inspiration Award and top honors in the HOW Self Promotion Competition. When he’s not making brands matter, Steve can be found camping, hiking and teaching life skills in his role as a Scout leader. Annually, he takes strides—quite literally—in solidarity with victims of domestic abuse, donning high heels for the "Walk a Mile in Her Shoes" event to raise funds and awareness for Laurel House. Specialties: • corporate and consumer product branding programs • brand strategy and identity development • website and information architecture • online branding campaigns • packaging and structural design • product concepting and design • corporate communications and print collateral • product and service naming • retail environment and wayfinding • pos, pop and merchandising displays