Steve Rubin

Background

About Steve Rubin

Do you have a lot of knowledge which you would like to share with people and make money that way? Online courses or training can be a perfect solution. Hi I'm Steve, co-founder and passive investor at Cinematic Aerials (we used to focus on drone videography), our company helps coaches, consultants, speakers grow their business by producing high quality online courses videos. We also help big businesses by creating in-company training courses. Here is the typical process of how we create a high end online course. ⏩ Preproduction: 1⃣ Client describes what the course is about what students will be able to achieve; 2⃣ We consult on how the course should be structured, how many chapters / modules / lessons the course should consist of; 3⃣ We brainstorm on how many trailers and short promo videos we should produce in order to promote the course most efficiently. That includes IG stories, YT Shorts, FB stories, 30-second promo videos. Both we and client find so called “references”: other videos or photos which client would like to have as an example of the future course should be like. 4⃣ At this point, the price is determined and we are ready to make a proposal: we describe what services specifically we are ready to provide and what time and financial investment it entails. We sign a contract and set the dates for shooting. Client pays the deposit; 5⃣ We also choose (scout) locations where the course and trailers should be filmed, plan what equipment should be used or rent, plan the cinematic lighting technique, how many cameras/angles we should have; ⏩ Production: 1⃣ On the first day we show up 2-3 hours before client does, set up all the lights and other equipment; 2⃣ Typically, our “working” day lasts around 8-9 hours, including lunch, but that may be changed upon client’s request; 3⃣ Usually, it takes 3-4 days for the entire course to be filmed; ⏩ Postproduction: 1⃣ We edit the lessons, trailers, and promo videos. If needed, we add subtitles, graphics, sound effects; 2⃣ The final videos are delivered over Google Drive to the client. Client provides revisions; 3⃣ Once the all the deliverables have been accepted, the client publishes the course on a learning platform and starts marketing the course. We do not help clients with FB ads, Google or Youtube ads. That requires a completely different skillset. In order to be the best at what you do, you need to focus on one thing, and we focus on producing cinematic emotional videos, not online statistics and analytics.