Stewart Simons

Background

About Stewart Simons

I used to think marketing was dumb. Always being on the sales team, it seemed like the two departments were on opposite sides of the field. If you were on one team, you had to fight with the other. Then, I started getting deep into marketing strategies like storytelling, copywriting, branding, ad campaigns, SEO, and building funnels. The way marketing teams nurture leads and move them from first contact to a paying customer made me realize how powerful and effective those techniques are for sellers. Sales could learn a ton from Marketing. Maybe not on their fashion sense or choice of fancy drinks, but in the way they complement the sales process. In doing over 1,500 demos for marketing leaders during the past 5 years, I've learned about the challenges they face and what they need to make their lives easier. Helping them get those things has been insanely rewarding. Follow me if you're interested in discussing how sales & marketing can align to become the revenue-generating superpower of your wildest freakin' dreams. P.S. Hit me up with book recommendations too! Personal faves right now are Building A Storybrand by Donald Miller, The Adweek Copywriting Handbook by Joseph Sugarman, and anything by Malcolm Gladwell or Daniel Pink.