Su McVey

Background

About Su McVey

I am passionate about building and changing organizations and teams. I am also passionate about sharing knowledge and working with students and learners to spark ideas, build confidence and self-esteem through learning and doing. I like to transform organizations by unleashing the power of marketing and driving direct correlation to returns. I am known for challenging the status quo and tranforming average performance to exceptional performance. I am builder. The bigger the challenge, the happier I am. I'm passionate about helping people to succeed and realize their professional ambitions. For over 25 years I've worked at mid-size and large organizations, client and agency, and I get energized by driving results, demonstrating the value of marketing as an investment, and moving the business forward. I am also am energized by seeing students succeed and gain the confidence and skills needed to realize their ambitions. I've run teams of up to 75 people and worked with budgets that range from the low millions to over $80 million. I'm a business leader and marketer who is known for bringing discipline to business. I'm a direct communicator and love to continuously learn and adopt new technology to enable increased effectiveness across a team and to engage with customers and prospects. I work hard and work to make a difference to teams, in teams and organizations and for individuals. I believe that change is a constant and work to help people and organizations work through this constantly shifting world. I love to love what I do. Specialties: Strategy & Planning, Digital Marketing, Marketing Communications, PR and Media Relations, Segmentation, Brand Strategy, Gender Marketing, Financial Services, Financial Literacy