Subhashith Reddy

Background

About Subhashith Reddy

I am a Data Analyst at Florida Biotech. I work in the Analytics and Marketing department for three of our portfolio brands: Best-Pal, STIZE, and Plant-42. These are innovative brands in the biotechnology, wellness, and plant-based food sectors, respectively.Using Google Analytics, Power BI, MySQL, and Marketing tools, I help these brands measure and improve their online performance, customer acquisition, and retention. I also create reports and dashboards, create data models to enhance business outcomes using statistical methodologies via Python and data mining to identify new opportunities and strategies for growth and optimization. In the past six months, I have contributed to increasing the revenue, conversion rate, and return on ad spend for these brands by an average of 15%.In addition to my role at Florida Biotech, I am pursuing a Master of Science in Engineering Management at the University of South Florida. This program allows me to combine my engineering and computer science background with my interest and skills in business and management. I am learning to apply engineering principles and methods to solve complex and real-world problems and deliver effective and efficient solutions.My goal is to leverage my analytical, marketing, and product management skills to create and deliver value for customers and stakeholders. I am passionate about innovation, entrepreneurship, and social impact, and I seek to work with organizations that share these values. I am always eager to learn new skills, tools, and technologies, and I welcome new challenges and opportunities.