Sumeet Bhattacharjee

Background

About Sumeet Bhattacharjee

Sumeet has an award-winning career of around ten years in the domain of sales & marketing including Strategic Marketing, Brand Management and Digital Marketing specializing in Social Media & Content Marketing, Influencer Marketing across food, oral care, personal care, and home care, and retail. He has graduated with MSc in Food Business & Innovation from Cork University Business School, UCC. A synopsis of his achievement has been published on Cork University Business School web portal (cubsucc.com) on 28th May 2021. After completing this Master's from UCC he is currently working with Tricel Killarney as Graduate Marketing Executive where his role is primarily in UX, Web Development and Digital Marketing. In his last full-time job role as Deputy Manager Marketing, he was responsible for Digital Marketing & ORM, Brand Strategy, Content Marketing SEO/SEM, Brand Vision Plan, Innovation Funnel & Marketing Communication development for two of Raymond Apparel’s iconic brands under group Raymond Limited. He has strong experience in offline and online marketing to develop a Brand Image, Product Launch and Promotion to achieve a dominant share of the market. He is also proficient in market development for low penetration categories, developing engagement platforms for brands, and deployment expertise across Digital, Print, Outdoors, and on-ground activation. During his work experience, he has adeptly worked for Brand Management, ATL/BTL, Brand Strategy, Media Strategy, Digital Marketing Strategy & Execution, Social Media Marketing Tools & Techniques, Search Engine Marketing strategies & execution, Trade Marketing, Sales Promotion, In-Store Visibility, and Trade Promotions activities. He has exceptional skills in video marketing. He is proficient with brand campaign shoot management, pre/post-production & successfully managed several brands shoots independently. His in-depth knowledge in planning sales promotion, marketing mix activities, and business development efforts helped the organization to enhance revenue by identifying new market opportunities across various verticals. He has proven experience working with senior management in a fast-paced and rapidly changing environment to deliver excellent customer support services and business administration. He has also demonstrated skills in using social media tools to understand the brand-related aspects of social media and used Facebook, Instagram & Twitter insight mechanisms to understand the progress of the brand pages. Feel free to write to him through his website