Sunil Samarth

Background

About Sunil Samarth

I am passionate about creating products that are simple to use and yet can change everyday lives exponentially. Through consulting, advising and experiential workshops, I work with startups, product makers and corporate intrapreneurs to apply Lean Startup principles to their product development and Go-to-market strategy. As EIR, I have executed product development, marketing and business development activities for various growth-stage startups. Highlights: ⇨ Co-founded 4x startups (1x Angel-funded, 2x Seed-funded)- in EduTech, eCommerce, Healthcare and Co-working segments. ⇨ Speaker / Presenter at Organisations like SLP, NIT (Trichy), Rotary Club and Patanjali University and global events like AdTech, eTail and mSport. ⇨ Coached various startups in adopting Lean Startup techniques for idea evaluation & product development. ⇨ Launched several high traffic mobile apps for global sports and media brands. ⇨ Launched various first mobile solutions in new geographies and verticals for July systems. ⇨ Setup various teams and industry best practices for Business Analysis and Pre-Sales. I have 19+ years of experience in managing and building Web & Mobile business software. Roles include program management, product management, pre-sales and software development. Focus areas include Retail, Sports, Media & Entertainment and Education. Few brands I have worked with are ESPN, NFL, NBA, Nascar, ToysRUs, Thomas Pink, JustDial, RIM, Bakrie Group etc. I specialize in: Go-To-Market Strategy, Product Management, Lean Startups, Customer Success, Requirement Analysis, Estimation & Pricing, Technology management and setting up teams in multiple geographies.