Suraksha Varshney

Background

About Suraksha Varshney

PROFILE SUMMARY"(3+ Work Experience)CRM Expertise: Proven track record in optimizing customer relationship management systems to enhance customer engagement and retention.Digital Marketing Skills: Skilled in planning and executing result-driven digital marketing campaigns across various channels, including email, social media, and paid ads.Data-Driven Decision-Making: Proficient in leveraging analytics and customer insights to personalize marketing strategies and drive business growth.Cross-Functional Collaboration: Skilled at partnering with sales, product, and IT teams to seamlessly integrate CRM and marketing strategies, ensuring alignment with organizational objectives.Customer Journey Optimization: Experienced in mapping and refining end-to-end customer journeys to improve satisfaction and increase lifetime value.Marketing Automation: Skilled in setting up and managing marketing automation platforms to streamline campaigns and improve ROI.