Susan Dodds

Background

About Susan Dodds

A strategic marketing leader with a track record of delivering high-quality outcomes and driving revenue growth for enterprises, my background in growth-driven marketing encompasses leading-edge campaigns across brands that consistently outperform benchmarks and customer-centric optimization strategies that enable exponential growth. The last 10+ years in consulting have deepened my understanding of market trends and consumer behavior to develop effective strategies for product development, launch, and marketing. With a career spanning a diverse array of organizations, industries, and talented individuals, I've learned that the most successful ventures are led by those who think outside the box, are never satisfied with the status quo, and are open to diverse perspectives. Multiple times, I have developed and launched first generation solutions that shifted brand perception and strengthened customer engagement. As a seasoned professional, I bring a pragmatic approach to management, always keeping an eye on what works and what doesn't. I am adept at setting a vision and executing on a strategy aligned with an informed understanding of the customer. As a leader, I have guided multifaceted teams with high-quality outcomes to drive revenue growth into the millions. I'm not afraid to push people to embrace new ideas, and I also understand the importance of reading the room and pivoting when circumstances demand it. As a trusted advisor to the C-suite, I build strong stakeholder relationships, navigating matrixed organizations and cross-functional teams across industries. I am always looking for meaningful work that allows me to make a tangible impact on the bottom line, whether that be through driving revenue, improving customer retention, or enhancing engagement and influence. Let's make great things happen together.