Sylvain Biren
Account Executive - Applications ERP Epm Scm Hcm Cx France at Oracle
Based in Colombes, France
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Seniority
Staff
Department
Sales & Business Development
Location
Colombes
Industry
IT Services and IT Consulting
Company size
10001+
Contact information
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s•••••••@oracle.com
Phone
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Background
About Sylvain Biren
Executive with strong skills in FMCG, B2B/B2C, Retail, Strategy, Business Management, Digital, Branding and Innovation, Sales and Business DevelopmentSales and business development roles in field and key accounts management areas.Successful track record in Local, European and Global marketing roles at PepsiCo, Upfield, Lindt and DHL. At Upfield, led the turn around of core margarine and the launch of breakthrough plant butter innovation whilst launched first vegan cheese range. At PepsiCo, led 2 brand repositionings and business turnarounds (Tropicana/Quaker), delivered $100+MM new business in Emerging Markets (Russia/Turkey), developed and launched breakthrough innovations (Pepsi Twist/4 Tropicana platforms/Quaker Snacks). At Lindt, launched Excellence range, pioneering category premiumisation journey. Local & International roles among which a 3-year-assignment at DHL in the US. Management of cross-cultural marketing teams in matrix organisations.
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