Tanya Ferrell
Paid Search Manager at Digital Impulse, A Demanddrive Company
Based in Milwaukee, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
Milwaukee
Industry
Advertising Services
Company size
31
Contact information
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t•••••••@digitalimpulse.com
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Background
About Tanya Ferrell
As a performance marketer with 15+ years of experience, I'm driven by results. In every role, I aim to bring spend and revenue closer together because I know that what is measured can be optimized. Throughout my career, I've led teams managing search, social, programmatic, and traditional advertising campaigns. I've led cross-functional teams through platform integrations and reporting implementations that have enhanced measurement. And I've worked closely with brand and creative teams on work that drives performance. My obsession with performance extends into my working relationships. What excites me most about leadership is supporting others in achieving their goals. In my off-hours, I run a local writing group and watching members blossom in confidence and skill really lights me up. It makes me feel like I did something, even though I was just cheering them on.
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