Taylor Short

Background

About Taylor Short

I will uncover your customer's challenges and tell their story to drive results. I'm a seasoned marketing team leader and strategist, with a journalist background and 11 years of content marketing, project management, data analysis, and market research experience. What I do-Develop content strategies and workflows that align with goals -Design custom qualitative research to reveal unique insights -Translate data into narratives that people actually want to read -Lead teams to create clean, impactful content efficiently -Optimize content to rank better on Google and drive engagement on social -Collaborate across teams to deliver targeted content With a journalism and market research background, I've spent the past decade creating compelling content that engages the audience and compels them to act. I have a deep understanding of the software and tech buying journey, and have developed content strategies and workflows that drive efficient output. As Thought Leadership Content Manager at Gartner, I-Established global thought leadership content marketing team that delivered more than 160 data-rich reports each year -Developed and implemented data-focused content marketing strategies, enhancing brand visibility by boosting tier 1 media placements by 305% and direct traffic by 56%-Directed annual, collaborative research projects that yield critical B2B insights, boosting content production by 200% while reducing costs by and cutting research duration in half I can't wait to collaborate! Check out my own and my team's recent content: