Taylor Wulf

Background

About Taylor Wulf

Associate Media Supervisor at JeffreyM Consulting with over seven years of experience in digital media strategy and paid social campaign management. Currently supporting Microsoft's global paid media initiatives, overseeing 20+ campaigns quarterly across platforms such as LinkedIn, Meta, TikTok, Reddit, and many others. Leveraging expertise in campaign activation, optimization, and performance analysis, the team ensures alignment with stakeholder goals and maximizes media impact. I helped drive +20% higher click-through rates and between 20-33% lower cost per click versus industry benchmarks to developers, c-suite executives, and technical experts. Adept at translating complex data into actionable insights, fostering collaboration, and integrating innovative approaches to drive results. Past work includes strategic planning for high-profile brands like Walmart and Shutterfly, showcasing proficiency in self-service DSPs, analytics tools, and platform ad managers. Passionate about refining workflows and advancing digital marketing strategies in dynamic, fast-paced environments.