Ted Baker

Background

About Ted Baker

I’m a senior ACD/writer who has done everything from brand TV and print, to B-to-B direct and interactive. My portfolio tells you where I’ve worked and what I’ve done. What it doesn’t tell you is who I am, what I’m like to work with. Assuming you’d like to know that, too, I’ve included some verbatim comments from my most recent performance review at Ogilvy, when I was an ACD on SAP, developing creative, working with clients, supervising other creatives: “Ted is an expert writer, extremely thoughtful, can be depended on to solve tough problems well and quickly.” “I have fond memories of healthy debates on how to crack the SAP work. They were intelligent discussions that gave me confidence in his ability to find an expert voice/angle to write about the complex offerings we sold on SAP.” “Ted is an amazing team player, sympathetic and to client and business challenges we face.” “His copy speaks to human beings, in concise sentences.” “Very generous with feedback and guidance for other creatives.”