Terance Thatch

Background

About Terance Thatch

I'm a global social media and digital marketing leader with 10 years of experience driving audience growth, lead generation, and measurable business impact across B2B and B2C sectors. I specialize in building full-funnel strategies across paid and organic channels, connecting brand, content, and performance through data-driven execution. In the last four years alone, I've launched, managed, and optimized over 100 social campaigns across LinkedIn, Facebook, Instagram, X (Twitter) and Reddit, leading initiatives that deliver both engagement and results. Over the course of my career, I've- Generated $100M+ in revenue for global brands - Managed international teams and cross-functional partnerships - Developed and launched six apps and four content-driven mobile platforms - Led award-nominated campaigns from concept to optimization I hold a Master of Science in Digital Audience Strategy from Arizona State University and bring a mix of strategic insight, executional depth, and a bias for measurable outcomes. Currently exploring- Performance-focused social strategy and marketing opportunities- The intersection of AI and content workflows - Building on a content studio in my basement for fun. Let’s connect if you’re looking for someone who brings clarity, scale, and results to digital strategy.