Terri Willis

Background

About Terri Willis

Experienced and hands on business professional. Leader of operations and strategic direction in both a utility and media roles which includes managing human resources, developing the strategic direction, facilitating communications and regulatory influence and compliance. Enjoy working and influencing employee development, motivation and work place engagement. Business professional, results driven and experienced in the management of regulated broadcast and utility operations. Fosters collaboration between company stakeholders, a key liaison with local community, business and government partners to create and execute successful projects, and content production. Experienced with business unit budget management. Experienced in corporate and public communications. Skilled in crafting business proposals, briefing documents and advisories and writing sales and promotional scripts. Have influenced the information disseminated to the public through programming and public relations. Collaborated on communication plans and their execution. Have a keen interest in bringing together interdepartmental efforts to ensure company efficiencies. A good knowledge of the technical operations within a corporate setting, including television, web and social media platforms. Use social medias to drive departmental promotional strategies and am familiar with using key social media and web-based analytics. Familiar with working within a unionized environment and maneuvering within the terms of a collective agreement, building positive relationships with union heads, stewards and members. Areas of Specialty: Project Management Operations Management Employee Engagement and Development Coaching through Change Developing Departmental and Staffing Strategy Monitoring Regulatory Compliance Government and Public Relations Data Analytics Team Building and Facilitating Brand Awareness and Evolution