Terry Irwin
Managing Partner at White Rock Interactive
Based in Dallas, United States
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Seniority
C-Team
Department
General Business & Management
Location
Dallas
Industry
Advertising Services
Company size
4
Contact information
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t•••••••@whiterockinteractive.com
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Background
About Terry Irwin
Experience is knowledge you gain just after you need it. I've gained my fair share of experience in technology, but also in team management (especially with remote, international teams) and in the business contexts in which I've delivered solutions. Understanding "why" and constantly challenging my own assumptions have been invaluable in bringing my hard-won "experience" to new situations. In the past, I have assumed: • that a goal of an e-commerce system was to maximize sales. Nope. In a niche international context I learned that too many sales was an annoyance. • that an application I built as a temp hire would be used. Nope. Its business purpose was to goad a jealous IT department into writing it themselves.(They would have refused otherwise.) • that "you must not do that" was clear direction. Nope. Not when given to a non-native English speaker.(A well-educated German, in this case.) I am often asked if I miss film editing - working collaboratively with a director, a script, and film-in-the-can to materialize the director's vision. I don't miss it, because it was the collaborative work that was so enjoyable. It's how I work with clients and teams today - striving to understand together "what" and "why" and "how" so that as a team we may produce an elegant, satisfying solution. As one of two founders and Managing Parters at White Rock Interactive (and before), I have: • managed a 100% remote-work team since 2006 • managed and executed projects for corporate clients in 38 countries • designed and developed native and web applications across a range of technologies • solved problems of multi-party, multi-currency transactions with coupons and returns • worked with live datasets of scores of millions of records • delivered solutions for a highly regulated industry across multiple jurisdictions Please contact me at terry.irwin@whiterockinteractive with any opportunities for us to put our experience to work for you. Looking forward to hearing from you.
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