Thea Constanze S.

Background

About Thea Constanze S.

I'm a strategic and growth-focused marketing leader with a decade of experience across B2B, SaaS, and agency environments — with the past years focused on building and scaling marketing functions in the Nordics and broader European markets. With a strong foundation in SaaS, B2B, and agency environments, I specialize in aligning marketing with business goals to accelerate revenue, strengthen brand positioning, and drive cross-functional collaboration.I thrive at the intersection of strategy and execution - leading regional teams, managing multi-market budgets, and building full-funnel frameworks that connect demand generation, brand, and sales enablement. My approach is rooted in data-driven decision-making, psychological safety in leadership, and continuous optimization of both people and processes.A key area of passion is building Smarketing frameworks - breaking silos between sales and marketing to create shared accountability, smarter targeting, and faster deal velocity. I’m also actively exploring the potential of AI and automation to rethink how marketing works and unlock scalable growth. Core strengths:• Full-funnel B2B marketing strategy (Inbound, ABM, SEO, CRO, Paid)• Leading marketing teams with trust, clarity, and structure• Budget ownership and ROI optimization across multiple markets• Cross-functional alignment with sales, product, and customer success• Brand repositioning, campaign execution, and analytics reporting• Agency collaboration and stakeholder management at C-level🧠 Technical & Platform Expertise:HubSpot ⎮ WordPress ⎮ Google Suite ⎮ SEMrush ⎮ AI- Tools ⎮ Hotjar ⎮ Unbounce ⎮ Canva ⎮ Figma ⎮ Slack ⎮ Miro ⎮ Notion ⎮ Monday.com ⎮ Microsoft 365 ⎮ Pulsar