Thea van Andel

Background

About Thea van Andel

Professional, innovative and involved with vision and analytical skills." I am an experienced marketing and communications professional, with expert knowledge (traditional and digital) and a strong customer focus. I combine a sharp customer focus with ratio and commerce. I am not afraid to deviate from the standard, but stay rational; the costs should be proportionate to the benefits. I am a team player who likes to set up marketing processes and start new projects. I have managed company-wide projects (within product innovation, commerce and process optimization) and I am used to (and enjoy) working constructively together with a variety of disciplines, such as sales, regulatory affairs, manufacturing and external parties. Internationally I have worked in various global strategic teams on global identities. Over the years I further extended my expertise through studies, such as Nima C, Project Management and Digital Marketing. I value transparency, open communication and a clear focus as key factors to success. Keywords: Marketing Strategy Marketing Communications Digital Marketing Marketing Management Portfolio Management Brand Management Corporate Communications Social Media Online Advertising Content Marketing Project Management Global Marketing Product Development NPD Market Development Lead Generation Brand Positioning Business to Consumer Business to Business Interim Management