Thibault Darbellay

Background

About Thibault Darbellay

For the past two years at Vaudoise Assurances, I have had the opportunity to actively contribute to a variety of strategic digital marketing projects. My role has allowed me to focus on- Managing and driving digital campaigns: SEA, paid campaigns, retargeting, and collaborations on social media platforms- Optimizing the user experience: monitoring digital performance, implementing dashboards, and analyzing KPIs to enhance campaign effectiveness- Content creation and coordination: SEO, fostering synergies with content creators, and developing innovative digital strategies- Keeping up with market trends: active monitoring of tools, bidding strategies, and innovations in the digital marketing landscape. This experience has enabled me to develop deep expertise in digital acquisition, combining strategy, creativity, and analysis to transform marketing approaches and maximize the impact of initiatives. Today, I am proud to take on new challenges in my role as Acquisition Specialist, bringing innovative solutions to optimize performance and enhance customer satisfaction.