Verified recordBeverage Manufacturing

Tim Blaylock

Vice President Division Manager - West at Edrington

Based in San Clemente, United States

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Seniority

Vp

Department

Manufacturing & Production

Location

San Clemente

Industry

Beverage Manufacturing

Company size

1.7K

Contact information

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Email

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t•••••••@edrington.com

Phone

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Background

About Tim Blaylock

As a Vice President of Sales, I have dedicated my career to driving growth, market expansion, and operational excellence in the adult beverage industry, covering beer, wine, and spirits. I specialize in sales strategy development, distributor margin management, and go-to-market execution, ensuring brands achieve sustainable financial success while strengthening their market presence. I thrive in high-stakes environments, leading national pricing strategies, forecasting, and sales analysis while streamlining business operations. My leadership style focuses on strategic vision, adaptability, and data-driven decision-making, enabling me to drive impactful results. Key Achievements Include:* Revenue Growth & Expansion: Spearheaded Edrington’s growth from $28M to $74M by executing a three-year roadmap and transitioning from a Remy Importer model to a direct distributor network.* Talent Development: Recruited and mentored 40+ professionals across sales, finance, and marketing, achieving an 80% retention rate and fostering career growth through internal promotions.* Operational Leadership: Established and led a new department at Nolet Spirits, overseeing national pricing, TTB approvals, sales analysis, and forecasting, delivering board-level strategic insights recognized by company leadership.* M&A & Transition Management: Appointed lead for Nolet Spirits’ sale and transition to Diageo, collaborating with Booz Allen and Diageo finance teams to manage due diligence, pricing, and integration efforts.* Cost Optimization & Process Improvement: Reduced selling costs by $400K in three years through strategic pricing and margin management while implementing more efficient sales structures.* Product & Brand Expansion: Successfully launched and expanded brands, including The Macallan, Highland Park, Brugal Rum, Noble Oak Bourbon, and Partida Tequila, strengthening their market position. I am passionate about mentoring teams, enhancing brand value, and fostering a collaborative sales culture that drives efficiency, market share expansion, and stakeholder satisfaction. My expertise in data-driven decision-making and strategic planning allows me to optimize pricing, enhance distributor programming, and successfully launch new products while developing the next generation of sales leaders in the industry. Contact info: tblaylock309@gmail.com

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