Tim Cormick

Background

About Tim Cormick

A Customer Experience Strategist Marketing Strategy from a Customer Experience and Journey perspective. Informed by primary and secondary research including leveraging behavioural data and facilitated primary research with customers. This process directly informs the CX Design including 1:1 personalization, segmentation, media targeting, web, mobile experience design and omni-channel content delivered through marketing automation platforms. Content strategy that is informed by customer insight. A focused process to create ownable territories and content planning across channels with a designed linking strategy to help the customer purchase. Connecting marketing strategy with MarTech stack. Deeply connected with technology SMEs to deliver on the CX strategy. Platforms and Tools: Brand Value Proposition, Content Marketing, Web, App and Multi-channel communication including Social, SEO, SEM, Native Advertising, Email, Retargeting and Marketing Automation. Success stories across multiple categories. A team builder and manager - facilitating collaboration between research, creative, content development, web and app dev, testing, analytics and optimization. Specialties: Strategy, Marketing, Customer Experience, Digital Marketing, Social Marketing, Search Media, SEO, Digital Media, Web Strategy, KPI Development, Analytics, Integrated Marketing.