Tim Jespersgaard

Background

About Tim Jespersgaard

I'm a Persuasive Architect champion with a extensive online media and marketing experience gained by working with leading b2b and b2c brands creating value on Business Goals and Customer Experience Optimization. Creating and implementing digital marketing solutions are the cornerstones of my skills. for motivating the users on the internet. Tools I used to increase, traffic, leads and conversions for my clients includes usability testing, behavioral centered design, UX, online marketing, insight and segmentation, web analytics and website testing. I’m proud of having helped several clients with a significant lift in revenue through my contribution of architecting interactions and motivating online users by aligning business and user needs, persuasive guiding and building path and content to convert visitors and leads to actually buying customers. Expertise by working with online motivation - User behavior & interaction - Online persuasion interfaces & architecture - Measurable effect of conversions - Usability & behavior analysis - Persuasive & motivational design - Website optimization & strategy Due to my passion, I have spoken internationally at SMX Stockholm and the 2012 Conversion Conference in London. I have given lectures to several online teams of leading brands. For more than 16 years, I have been dedicated to online media and marketing with different perspectives. My core principles remain the same: “I want to motivate the users toward a highly relevant and business-driven goal, without wasting the user time.” Specialties: My working knowledge is based on Interaction design & information architecture, interface design, wireframes, user profiling & personas, user needs analysis, user journeys, usage scenarios, e-commerce funnels, usability testing, evaluating content, rhetoric techniques, AdWords and Google Analytics.