Tim Walker

Background

About Tim Walker

For many years, I have helped B2B companies—especially tech startups—punch above their weight with great content. Now I'm combining those skills with my deep background in research as Research Director of Moor Insights & Strategy, a top-ranked industry analyst firm serving technology clients. My career has made me a seasoned content marketer, business analyst, writer, editor, and speaker, with expertise across all forms of traditional and new media and a strong background in explaining high-technology businesses. Before starting my own firm in 2013, I served as Information Manager for Civitas Learning, which is dedicated to bringing predictive analytics to higher education; Marketing Program Manager for Socialware (later acquired by Proofpoint), which made software that allows financial professionals to use social media while maintaining regulatory compliance; and Content Marketing Manager at BreakingPoint Systems (later acquired by Ixia), a pioneer in network security and simulation. In these roles, I delivered blog posts, webinars, white papers, and other content and helped drive social media marketing strategies to increase brand awareness and create sales leads. From 2007 to 2010, I led Hoover's social media efforts and represented Hoover’s as a commentator in venues including BusinessWeek, CNBC, and XM Satellite Radio. Before that, I spent seven years covering electronics, heavy industry, and other sectors as an industry analyst at Hoover’s. I came to Austin in 1990 to attend the University of Texas, where I was a Dedman Scholar and earned a B.A. in history. I then earned an M.Litt. in history from the University of St. Andrews in Scotland, where I was a Rotary Scholar. I later completed doctoral coursework in history at the University of Texas. My publications include hundreds of articles in venues including the Austin American-Statesman, the Austin Chronicle, and the San Antonio Business Journal. I've also spoken at SXSW Interactive, the Inbound Marketing Summit, the Society for Competitive Intelligence Professionals, and other conferences. How can I help you?