Todd T.

Background

About Todd T.

I am a creative storyteller who leveraged Hollywood dinosaur props as a visual metaphor for extinct competitor software at a trade show booth. My expertise lies in orchestrating technology-driven marketing strategies aimed at accelerating pipeline growth. Here is a summary of my experience: AI + GPTs: GPT-4 access. Created a custom GDP for generating contextually relevant meta data and site content developed using OpenAI API that programmatically generates data with correct character lengths and direct response call to actions and messaging triggers. Start-ups: Founded four start-ups (digital media agency, social analytics, real-time communications and security firm, and technical SEO services group) and sold two. Marketing executive for Cloud/SaaS software firm as well as a Workday integrator, web-based ASP communication tools. Implementation consultant for numerous firms. Ad Agency: Senior account executive for WPP specialized communication group, Director of Customer Success for Media Planning and Placement agency, Founder and Chief Marketing Officer for Social Media Analytics firm. Social media strategy consultant to PR firms on social media as well as hands-on ad optimization training. Cloud/SaaS: Over 8 years of experience leading marketing to drive key business metrics (MQLs, SQLs, CAC) while creating strategic and innovative approaches to capture market share. Collaborated closely with sales leadership to formulate pipeline generation strategies and Sales/MarTech stack investments. Maritime: Offshore foreman running crew of 20 contaminated waste specialists during Exxon Valdez Oil Spill. Government + Non-Profit: Media and staff assistant to U.S. Senator, media advisor for Second Lady of the U.S, and Senior Program Office for a 501(c)(3) non-profit providing Democracy training in Central & Eastern Europe.