Todd Winking

Background

About Todd Winking

I’m a hybrid-model CMO/Executive Creative Director, combining my deep background in brand innovation and strategy with authentic, purpose-driven storytelling. As a turn-around specialist, I’ve successfully led the marketing and re-branding transformations of start-up agencies, media companies and a leading non-profit, enabling them to achieve all-time revenue highs. I have over 20 years’ experience in leading high-performing, cross-functional teams – flexing between the boardroom and the trenches. Won Agency of the Year Honors in PROMO (Upshot) Generated 2X revenue at a leading national non-profit, winning 5 national awards Achieved #4 National Creative Team Ranking (Event Marketer/Entertainment Marketing, Inc.) Won PROMO Gold Reggie, Event Marketer Ex, and Experiential Marketing Pro Awards Graduate of Second City School of Improvisation Experience Categories • Automotive, alcohol and non-alcohol beverages, CPG, non-profit, QSR, healthcare, retail One of the keys to success throughout my career has been building strong, mutually beneficial relationships. I welcome the opportunity to share advice & guidance with others in the LinkedIn community. Please reach out for a chat involving creative leadership, strategic planning, product branding, and cross-functional integration. Topics of interest include how to: maximize revenue and corporate creativity by spearheading concept-to-copy originality; lead client relationships, product development, branding and marketing solutions; enhance digital and media innovation, sales, and promotions; create positive change, leverage efficiencies, and exceed business goals. Projects we can discuss: utilizing collaborative partnerships to deliver performance excellence; transforming inefficient and ineffective associates, contacts, donors, sponsors, and corporate management into cohesive and dedicated teams; consistently delivering successful outcomes by collaborating with key stakeholders to develop focus and a clear sense of shared purpose. Please feel free to reach out to me directly via LinkedIn mail or send me an email at winkingtodd@gmail.com.