Tom Marianacci

Background

About Tom Marianacci

Marketing insights drive results. It's important to be proactive, innovate, evolve and continuously optimize your marketing. Tom is the founder of multiple marketing agencies that use data to curate performance marketing campaigns that drive new customers for brands. Using a disciplined approach focusing on data Insights and performance analytics, help partners build successful, multi-channel ad campaigns that produce three key things: increased sales, drive efficiency, and improve customer value. Specialties: Detailed understanding of targeting, through the use of demographics, geography and behavior targeting; marketing plan optimization with a discipline focus on ROI; analytical services, and strong media partnerships. Because of evolving consumer behavior, it is increasingly important to create a holistic marketing approach across offline and online media channels that resonates with consumers at the time and place they want to absorb your message. Using a well thought out disciplined approach, leveraging strong media partnerships, developing the proper marketing message and media mix will all help produce efficient sales and customer growth.