Tomas Casabal

Background

About Tomas Casabal

With over a decade of experience in broadcast and television production, I currently serve as Creative Director at ESPN, driving high-impact on-air promotional campaigns that resonate with sports fans globally. My mission is to connect audiences with compelling stories, events, and shows while elevating our brand's identity across platforms. By aligning creative strategy with marketing goals, I bring a passion for collaboration and innovative storytelling to our fast-paced, dynamic environment. At ESPN, I lead a multidisciplinary team to develop audience-first creative that embodies the voice and power of the brand. From live sporting events to daily programming and streaming originals, we deliver campaigns that reflect strategic vision and creative excellence. My expertise in campaign strategy, team leadership, and brand storytelling helps achieve marketing objectives while fostering a high-performing, collaborative team culture.