Tomoki Takeda

Background

About Tomoki Takeda

I began my marketing career in digital marketing after graduating from Ritsumeikan University. With over 14 years of experience across advertising agencies, consulting firms, and in-house roles, I've honed my skills. Since July 2017, I've served as a Marketing Strategist for Lexus at a Toyota Motor subsidiary, specializing in domestic market strategies and data analysis. Recently, in March 2022, I joined Maserati Japan as a CRM/Digital Marketing Manager, leading Japan's marketing strategy and a team while supporting sales planning. I am goal-oriented person rather than process-oriented person, with tenacity in thought and action to achieve the best idea. As a strategist with over 14 years of marketing experience, I am always looking for the best idea to solve a problem. Open communication is essential for gaining the trust of counterparts and building dependable project teams. Adaptability to a variety of situations, even when under pressure; this mindset has been cultivated through extensive consulting experience. To keep my capability at a high level, to always be hungry for knowledge and new experiences, I sometimes put myself in challenging situations. Digital marketing company for about 5 years Advertising agency for about 4 years In-house marketing for 6 years - Project management - Management consulting - Hypothesis-based problem-solving - Business improvement from marketing perspective - Leadership of marketing team - Automotive business - Luxury durable business - Marketing strategy/tactics - Digital marketing - Marketing Mix Modeling - Marketing research - Affluent marketing - Customer Experience designing - CDP and Marketing Automation - CRM program - Sales collateral development - Marketing analysis - Google analytics / Adobe analytics - Statistical analysis - Google Cloud Platform - Excel, PowerPoint, and Word