Travis Cox

Background

About Travis Cox

Growing up on a dairy farm the oldest child of a large animal veterinarian, leadership, perseverance, and commitment was ingrained in me from early on. I learned to bring passion and excellence to everything I do, and it has driven my personal and professional approach throughout my career. It has enabled me to assimilate seamlessly into new and challenging situations, take on a variety of responsibilities and deliver on ambitious targets. Today as a multi-disciplinary GM / VP Operations, I develop and implement initiatives that increase revenue, profit, market reach and production capacity. A valued member of leadership, I am recognized for handily addressing wide range of organizational challenges, having elevated virtually every functional area of the largest farm and ranch equipment company in the U.S, taking it to industry and market leadership. I am skilled in developing high performing, disciplined and accountable teams. By blending deep subject matter knowledge, business savvy and agility with drive, passion, and engaging interpersonal style, I deliver in key areas. Executive Agility – Promoted to multiple leadership roles, responsibilities, and market segments. Built and managed teams to execute successfully on variety of strategies and initiatives, delivering tens of millions of dollars to top and bottom lines. Process Improvement – Automated market’s leading manufacturer of farm and ranch equipment strengthening global competitiveness, elevating product performance, and reducing product inventories. Business Building – Drove eight figure YoY top and bottom-line growth by expanding sales, marketing, product offerings, intellectual property and training, and adding new products to a SKU portfolio. Cross Functional Impact – Coalesced stakeholders in cross-functional teams, providing leadership to set and achieve goals, from bank conversions to successful I/T projects to sales records with distributors and account managers. Team Leadership – Recruited, nurtured, and led top performing, highly engaged teams that embraced and deployed new methods and capabilities to achieve aggressive revenue and market growth goals. Transformation – Visioned future state of product, market and customer trends, making company industry leader; implemented game-changing production technologies, created company’s first OEM strategy, and built greenfield plant. Partnerships and Channel Development – Developed and implemented four new channels of business with strategic partners that resulted in nine figure increase in business and market expansion.