Tressa Epperson

Background

About Tressa Epperson

I work at the intersection of contract manufacturing, commercialization, and retail execution within CPG.My focus has always been operational clarity — translating product ideas into structured, margin-sound, execution-ready plans across manufacturing, distribution, and retail channels.Retail math is often where good brands struggle. Beyond SRP and COGS, real-world execution requires understanding:• Margin stacking across retailer and distributor• Promo compression and blended gross margin• Slotting amortization• Contribution per unit• Required units/store/week to justify shelf spaceI’m particularly interested in building structured financial models that pressure-test these assumptions before buyer conversations happen.Clear inputs. Realistic outputs. No fantasy math.I believe strong commercialization is less about hype and more about disciplined financial modeling.