Twinkle Rathore

Background

About Twinkle Rathore

Graduated with a Master's degree in CIS: New Media Design from Tilburg University in October 2024, I honed my expertise in leveraging design principles to enhance communication and media experiences. I specialized in crafting and setting up UX research plans, qualitative research, interviews, focus groups, statistical analysis, prototyping, A/B testing, user journey mapping, surveys, participant selection, and affinity diagramming.My academic journey equipped me with a deep understanding of user-centric design methodologies, essential for addressing societal challenges in the realm of digital humanities. As an independent design and marketing professional, I provide brands with comprehensive UI, UX, and digital marketing solutions. I tailor my services to their specific requirements, enabling them to establish a distinctive presence in their respective markets.With over five years of experience in leading and managing design projects, I have successfully enhanced brand identity and communication strategies for various organizations. I have also redesigned and streamlined service processes with external stakeholders for improved efficiency.I believe in a human-centered approach to design, always putting the needs of users at the forefront. I have a strong track record of delivering successful projects on time and on budget, and I am constantly seeking new challenges and opportunities to learn and grow. I am enthusiastic about collaborating with design teams and mentoring young designers.