Tyler Hoke
Sr Director of Brand Marketing at Nascar
Based in Charlotte, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Charlotte
Industry
Spectator Sports
Company size
2.6K
Contact information
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t•••••••@nascar.com
Phone
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Background
About Tyler Hoke
With over nine years of experience in the sports industry, I am a passionate and creative Director of Brand Marketing at NASCAR. I lead a team of talented professionals who execute innovative and impactful campaigns, events, and partnerships that enhance NASCAR's brand awareness and fan engagement. I have a BA in Sport Administration from UNC-Chapel Hill, and I have developed my skills and expertise in brand building, ticket sales campaigns, social media marketing, and executing events both through my time at NASCAR along with previous roles at Watkins Glen International and the Carolina Hurricanes. I am driven by the mission of delivering exciting and memorable experiences to NASCAR's diverse and loyal fans, and I am always looking for new ways to connect with them and grow the sport. I value collaboration, innovation, and excellence, and I am proud to be part of the NASCAR family.
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