Tyler Nelson
Technical Marketing Assistant at Andpak, Inc
Based in Mukilteo, United States
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Seniority
Staff
Department
Advertising & Marketing
Location
Mukilteo
Industry
—
Company size
21
Contact information
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t•••••••@andpak.com
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Background
About Tyler Nelson
I have learned a significant amount of information about marketing from the college classes that I took for my AA degree in marketing management. 1.) In a research project that I conducted on the Starbucks Coffee Company, I identified the markets that Starbucks wished to target its products at. I also analyzed the marketing strategies that the company was using to attract those people.2.) Created an advertising campaign for Disneyland. Followed many procedures for ensuring that the advertising was effective, and that it did not violate any copyright laws. Identified markets and analyzed marketing strategies to ensure that promotional techniques were financially feasible.3.) I wrote a report about how a French product was marketed to a grocery store in the United States. I also learned that the goods can be marketed based upon the name and packaging. Numerical rankings were also used for rating the product.4.) Worked on a research project where I wrote a marketing plan for a retail company that I made up. Some of the components of the proposal included the store's target market, US Census data, competitive advantage, and the 4 P's of marketing.5.) Created a sales presentation for a client that I made up. The major components of the proposal included the sales call objective, competitive analysis, FAB (Features, Advantages, Benefits), marketing plan, and the pricing and financing strategies.6.) Traveled to Europe to compare and contrast international retailers to the United States counterparts.Specialties: Microsoft Word, Excel, PowerPoint, Data Entry, Note Taking, Contributing Ideas, Working With Team
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