Umesh Shashidharan
AVP Media at Hashtag Orange
Based in Mumbai, India
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Seniority
Other
Department
Other
Location
Mumbai
Industry
Advertising Services
Company size
100
Contact information
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u•••••••@hashtagorange.in
Phone
5 credits+91 ••• •••• ••••
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Background
About Umesh Shashidharan
My passion for digital strategy shines through in crafting cutting-edge media campaigns. Guided by the motto "Collaborative Innovation with Influence to Drive Optimal Results " I thrive on experimenting with novel strategies and technologies to deliver groundbreaking campaigns. Since embarking on my digital journey in 2011 with a postgraduate degree in Advertising and Media I have led the media mandate for Foxymoron since 2018 significantly scaling the business and executing impactful campaigns for esteemed brands like SanDisk Manyavar Welspun Spaces Blackberry’s Menswear McCain Orient Bell Tiles and AO Smith. Key Expertise: - Mastery of the digital landscape with a strong focus on paid search social media display campaigns and media planning & buying. - Proven success in leveraging online marketing for brand building and direct response initiatives. - Skilled in implementing top-tier search practices across all tactics and optimizing campaigns using CPA CPC CPL and CPV strategies. - Adept at developing comprehensive plans for keywords landing pages and ad copy. - Innovative approach to digital channels fostering strong client relationships and partnerships. - Proficient in integrating digital strategies within broader communication plans. - Strong organizational skills with a knack for prioritizing and solving complex problems. - Experienced in leading a large team dedicated to campaign creation optimization and execution. Let's connect if you're interested in exploring how advanced digital strategies can drive exceptional results for your brand.
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