Urvashi Pitre

Background

About Urvashi Pitre

For over 25+ years, my focus has been reaching consumers and building brands. As President of Tasseologic and as a published cooking author, I focus on work that uses data, gets experiences into the market to drive sales, and builds a valuable relationship with the end-user. It’s about using data, high performing content channels, and insight based messages to motivate action. As the team lead at and the face behind I’ve focused on how data, strategy and the right channel plan drive results. I work with global clients to build strategies that make an immediate impact and enable future forward scalability. I believe that ideas begin with the right data and message whether it’s building ROI based brand plans for clients or continuing to build my own brand with my culinary brand. Clients who have trusted us with this work include Medco, Fidelity, Kellogg’s, Johnson & Johnson, P&G, McDonald’s, Entergy, America’s Test Kitchen, The Container Store and many others. Our work has been recognized by award leadership including Cannes and Effies, but most importantly, by brand stewards who trust us on both the client and agency side. I believe that you do what brings results and moves the ball down the field. And do it brilliantly. Whether you run a large brand or beginning to craft your own brand, it’s the work of relationships, data insights, and custom-built strategies that bring the ultimate fulfillment. So, let’s put our heads together do something great together for your business. Drop me an email at Urvashi@tasseologic.com. Tell me your goals and we will get you there.