Vaishali Gupta
Marketing Head - Education Unit at Tata Consultancy Services
Based in India
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Seniority
Other
Department
Other
Location
India
Industry
IT Services and IT Consulting
Company size
696K
Contact information
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v•••••••@tcs.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Vaishali Gupta
Over the past 13 years, I’ve honed my expertise in brand management, from shaping brand identity and devising strategic plans to enhancing brand value through targeted marketing efforts. My focus lies in precise brand positioning, backed with extensive market research. Additionally, I’ve taken ownership of Analyst Relations, ensuring consistent brand messaging and elevating market positioning. Also, engaging with customers through regular marketing campaigns. My core strengths lie in strong stakeholder management, experience of working in matrix environment, and navigating through ambiguity in newly formed units. Personally and professionally, I am a lifelong learner by choice. Academically, I hold an MBA in Marketing and a bachelor’s degree in information technology.
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