Vanessa Hirschl
Strategy Director at Sun Life
Based in Montreal, Canada
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Seniority
Director
Department
General Business & Management
Location
Montreal
Industry
Financial Services
Company size
38K
Contact information
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v•••••••@sunlife.com
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Background
About Vanessa Hirschl
Experienced professional in product management and strategy in digital health. My mission is to create innovative and impactful products and strategies that solve customer problems and generate value for the organization. As a Product Manager I have led a cross-functional team to undertake several strategic initiatives to improve the client experience, including modernizing a web portal, launching a mobile app and launching an API to facilitate integration into other solutions; all the while focusing on achieving significant growth in user base, utilization, sales and revenue. Throughout various strategy roles, I have collaborated with senior leaders in the organizations to develop and articulate our business strategy. Key responsibilities have included analyzing market trends and the competitive landscape, exploring new industries and opportunities for expansion, developing and reviewing business cases, supporting corporate initiatives such as the annual strategic planning process, annual forecasting, and KPI development and reporting. My core competencies include product strategy, product development, strategic planning, business case development, industry analysis, internal and external communications, and presentation skills.
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