Varsha Seth

Background

About Varsha Seth

I am a Business Data Analyst with hands-on experience in analyzing marketing, sales, and revenue data using SQL, Python, Power BI, Tableau, and Advanced Excel.My career journey spans engineering, sales leadership, and marketing execution, which gives me a strong understanding of business problems from the ground level. I transitioned into data analytics to combine this business exposure with data-driven decision-making.In my current role at a healthcare organization, I work closely with marketing and leadership teams to analyze funnel metrics, campaign performance, lead conversions, CAC, and revenue trends. I build dashboards and reports that support strategic decisions and performance optimization.Key strengths include data cleaning, exploratory data analysis, KPI tracking, dashboard development, and translating complex data into actionable insights.I am actively seeking opportunities as a Data Analyst / Business Data Analyst / Marketing Data Analyst, where I can contribute to growth, stability, and long-term value creation.