Seniority
Other
Department
Other
Location
Pittsburgh
Industry
Insurance
Company size
7.6K
Contact information
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v•••••••@highmark.com
Phone
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Background
About Veronica Gerken
Summary • Accomplished leader with a successful track record initiating and managing all sales enablement, sales training, marketing, and public relations functions to support revenue growth. • Results-oriented project manager with the unique ability to develop and launch actionable project plans and see to completion. • Recognized team builder, mentor, and manager with international career success that spans more than 15 years in industries such as health care, technology, consulting, and academics. Skills Business Development | Project Management | Product Launches | Go-to-Market Strategies | B2B Marketing | B2C Marketing | Collateral Development | Lead Generation | Market Research | Sales Messaging | Proposals (RFP)| Finalist Presentations | Video Production |Technical Direction | Social Media | Search Engine Optimization (SEO)| Website Development | Telemarketing | Public Relations | Corporate Messaging | Media Relations | Press Releases | Media Pitches | Speaker Programs | Conferences & Trade Shows | Event Planning | Executive Communications | Surveys | Learning & Development | Training | eLearning | Webinars | Articulate Storyline | Instructional Design | Learning Management Systems (LMS)| Needs Assessment | Onboarding | Leadership Development | Facilitation | Mentorship | Coaching | Sales Development | Classroom Instruction | Strategic Planning | Budgeting | Vendor Management | Deadline Management | Performance Management | Curriculum Design | Highspot | Salesforce | Brainshark | Qualtrics | Articulate Storyline | Captivate | Learning Management Systems | Program Manager
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