Vesa Vainio

Background

About Vesa Vainio

I’m happy, humorous, awesome, really nice guy to work with and to top of it all also experienced, open-minded and creative marketing professional. My way of working is very thorough, accurate and organised. I have had demanding marketing positions in different companies and in different businesses (retail and pharma). In each position I have had many renowned consumer brands to look after. I have planned and executed different marketing strategies and communication activities, from digital marketing to planning and implementing new TV-advertisements and made sure the brands have comprehensive and sufficient digital presence. I have successfully managed new product and brand launches in addition to the execution of completely new types of campaigns that have met the targets and goals. While working in pharmaceutical industry it was vital that I was able to produce distinguishable marketing that works well with consumers in very strictly monitored and regulated field. Colleagues have thanked me for my courage, new kind of fresh thinking in addition to my ability to listen to other interest groups’ needs and suggestions. I boldly bring up my views and opinions and am good at coming up with new and different solutions and ideas. My superiors have stated that I have a positive attitude towards changes and that I am quick learner and adapt myself easily to new challenges and situations. Different partners and affiliates have said that they like working with me, because I know what I want, I’m easy to work with and I’m quick in making decisions. Specialties: Marketing, FMCG, Pharmaceutical Industry, B2C, Brand Development, Brand Management, Project management, Product development, Portfolio management, Forecasting, Sales Planning, Consumer Marketing, Consumer Behaviour, Marketing Management, Social Media, Marketing Communications, Product Marketing, Retail, Business Planning, Marketing Strategy, Product Management, Campaigns, Advertising, Digital advertising