Victor Moraga

Background

About Victor Moraga

Product Marketing Director representing Smart Power Global Business Units in Chile to grow sales and market share. Define, plan and ensure implementation of product strategies in Chile to meet business objectives and in line with global product strategy. Oversee all sales and marketing activities and support sales organization in driving sales leading a team of 4 Product Managers & 1 Sales Support for: Low Voltage Breakers & Switches, Power Enclosures, Motor Starting & Soft Starters, UPS. Strategy leadership: Creates, plans and ensures implementation of the local go-to–market product strategy including definition and communication of product value propositions. Ensures achievement of established targets through oversight and definition of improvement actions as needed. Develops and implements annual marketing plan in conjunction with all Product Groups. Prepares business plans focused on business development for local market. Evaluates market opportunities and decides appropriate activities in line with the strategy. Ensures profitable business growth in the domestic market. Ensures a balanced growth through all product lines. Implements Business Unit market pricing policy with right price positioning regarding market request with focus in growth of Market Share. Builds and maintains strong relationships with new and existing customers to ensure ongoing satisfaction by visiting customers in whole country. Management Courses * Feb 2024, ACCELERATE leadership program for managers. Program of active learning divided into modules focusing on the empowerment of managers to lead themselves, their team, and ABB’s business. Other Courses · July 2017, KNX Advanced Certified Training Course, ABB Stotz Kontakt, Heidelberg-Germany. · Feb 2015, KNX Basic Certified Training Course, ABB Sace Training Center, Vittuone-Italy. · Jun 2011, Advanced Lighting Training Course, GEWISS S.p.A, Bergamo-Italy. · Mar 2011, English Course Level 3,"Chileno-Norteamericano" Institute. Others · Languages: Spanish (Native), English (Advanced) · Software/Apps: KNX ETS (Engineering Tool Software), MS Office, Sales Force Tutor and Leader in ABB Trainee Programs · 1st Edition Go Live ABB Trainee Program, Jul 2017 - Dec 2017: Support the student on his last year in Electrical Engineering to work in theme:"Home & Building Automation: The real Energy Efficiency Solution" · 2nd Edition Go Live ABB Trainee Program, Mar 2018- Mar 2019: Support the student on his last year in Electrical Engineering to work in theme: “Normative and Solutions for Hospital Facilities with ABB”.