Viivi Itkonen
Digital Marketing Manager at Pfizer
Based in Helsinki, Finland
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Seniority
Manager
Department
Advertising & Marketing
Location
Helsinki
Industry
Pharmaceutical Manufacturing
Company size
102K
Contact information
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v•••••••@••••••.com
Phone
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Background
About Viivi Itkonen
Strategic and insight-driven marketeer with a strong track record in cross-market collaboration, performance optimization, and AI-enabled transformation. I specialize in driving content excellence and measurable business impact across diverse markets by aligning data, technology, and performance. Thriving in dynamic, matrixed environments, I bring curiosity, adaptability, and a collaborative mindset to every challenge. Whether piloting emerging technologies, refining KPIs, or building scalable marketing frameworks, I focus relentlessly on delivering customer value and empowering teams to succeed.
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