Viket Penso

Background

About Viket Penso

I help brands merge creativity with strategy. With deep roots in fashion merchandising and global retail, I understand what makes a product not just sell — but stand out. From premium assortments to product storytelling, I bring both commercial insight and creative intuition to the table. My experience spans AI innovation, design-led and scalable collections, sustainability, and international market expansion — always with a focus on impact and emotional resonance. I combine left-brain strategic thinking with right-brain sensibility — blending numbers with nuance and insights with aesthetics. If you're building something exciting at the intersection of fashion, tech, and customer experience — let’s co create. I’d love to collaborate or hear your story.