Vilma Westerlund

Background

About Vilma Westerlund

Happy to meet you I’m skilled at accelerating business growth and fueled by a passion for innovation. With over 10 years of experience at executive Ievel, I have a proven track record of launching new operations, driving growth, and enhancing business processes, digital customer experience, and corporate culture. My diverse background, from listed corporations to non-listed and entrepreneur-driven companies operating on Nordic and global levels, adds a unique perspective to my approach. I excel in environments where the direction is clear, but the steps to reach the vision still need to be defined. I’m often described as a visionary leader who engages teams, connects the dots quickly, and identifies opportunities for commercial success. Key Competences Strategic Growth Initiatives: Experience in launching and scaling new functions, concepts and business models, accelerating growth, and ensuring sustainable success. Visionary Roadmapping: Skilled in creating clear, actionable strategies that align with long-term visions and measurable outcomes. Process Optimization and Priorities: Expertise in establishing efficient processes and reporting systems to prioritize high-impact actions and drive profitability. 🤝 Collaborative Leadership: Proven track record in uniting diverse teams, setting shared objectives, and resolving conflicts to ensure alignment toward common goals. Expertise in Marketing, Digitalization, Corporate Culture, and ESG: In-depth knowledge in these domains to drive digital transformation, brand growth, strengthen corporate culture, digital sales and customer experience, and sustainable business practices. I am always excited to discuss strategies, speeding up businesses, launching new services, or enhancing marketing initiatives! You can reach me via email at vilmawesterlund@gmail.com. Areas of Expertise: Leadership | Strategy work | Building New Teams and Functions | Brand & Marketing Strategies | Networking | Strengthening Engagement | Cross-Functional Collaboration | Change Management | Business Processes | Process Development | Concept Development | Project Management | Corporate Culture | International Marketing | Digital Marketing | Digital Customer Experience | Digital Sales | E-commerce | Data and Analytics | Stakeholder Management | Partner Networks | Marketing Technologies (Google, Matomo, Power BI, Salesforce, Microsoft Dynamics, Match2One, WordPress, Magento, Drupal)