Viola Strotz

Background

About Viola Strotz

I am an experienced and passionate marketer with over 11 years in marketing and 16 years in the finance industry. My career has encompassed overseeing marketing initiatives in the BeNeLux region and gaining insights into the Middle East market, demonstrating my ability to adapt to different cultures and market focuses. Additionally, I have substantial experience in business development, consistently providing best-in-class service to sales teams and clients. My marketing expertise includes but is not limited to- Marketing Strategy & Execution: Crafting and driving comprehensive marketing plans, managing budgets, and maximizing initiatives through precise KPIs- PR & Event Management: Coordinating proprietary and external events, managing media and event partnerships, and overseeing PR and expert interviews- Digital & Social Media: Developing digital strategies to enhance brand awareness, executing integrated marketing campaigns, and promoting content through efficient social media strategies- Content Creation: Designing communications, producing product and fund-specific materials, authoring thought leadership articles, and creating newsletters in marketing tools such as Eloqua and Marketo- Project Management: Leading projects with tight deadlines and changing needs, ensuring alignment with strategic objectives. I thrive in dynamic environments, balancing day-to-day marketing activities with long-term strategic planning. My goal is to continuously grow brand visibility and awareness through targeted and innovative marketing efforts.